Starting with the logo that represents the entry key or your ticket in , we crafted an identity rooted in access and community. Tickitin is the go to the marketplace to give users access to the most sought after live events at an economical price. It’s smart chat feature allows users to search by event category from sports, concerts, theater to match with someone with a similar price point and interest to begin a chat, and offers the option to split the cost of the ticket at check out. Luminary believed in this company in its earliest stages and got involved in the development of the investor deck. We wanted to help this brand stand out against some serious players to effectively raise capital and gain the momentum needed to launch. We crafted the brand identity, messaging, and art direction to tell a memorable visual identity and story. Tickitin is now a live site and public platform so you can goodbye to “Fomo & Fees' ' and get the tickets you love for less.